The 3 Greatest Benefits of CRM Platforms For Financial coaching
- Tzvi Raviv

- Mar 6, 2022
- 4 min read
Technology is a critical component of a financial coach's business so that you have time to fit everything into your schedule. Technology can save time for financial coaches in the following ways:
Implementing marketing automation to bring in new leads
Tracking the progress of your financial coaching clients
Streamline your daily tasks with automation that follows up with clients or prospects

If you’re not using a CRM or not using it to its full potential, you’re wasting hours a day, missing out on new prospects, and giving a poorer experience to your clients who may leave for another financial coach.
If you want to understand why financial coaches need to use a CRM, keep reading.
Financial Coaching CRMs Let You Do More
Unless you’re dedicated to a single client, your financial coaching business requires you to work with many different clients and prospects who require different levels of financial coaching.
You may be working with clients who require daily check-ins with fully updated plans and reviewing progress and next steps. On the other hand, you may have clients that you only check in with weekly or monthly, and many check-ins could be simple reminders or schedule video calls.
A financial coaching CRM lets you plan, schedule, and implement tasks and communications and be a centralized location to store and launch all of your communication, automate check-ins, and store information on clients without scrambling to look for information.
You can even personalize your communication with clients by scheduling and sending check-ins, birthday wishes, and anything else that you think will give a better experience to your clients.
Consolidate Your Client And Prospect Information
Financial coaching CRMs allow you to store absolutely everything about your clients and prospects, including all communication you’ve had, upcoming tasks, payments, and anything else you want to keep.
Instead of scrambling between different systems, sending out emails from one, pulling information from another, and tracking payments, a CRM is your central spot to take care of everything.
You’ll be able to have a complete timeline of every interaction, every scheduled appointment, and task that needs to be done in a single easy-to-access location.
Automate Everything
Unless you need to discuss something with your financial coaching clients over a video or in-person, then many tasks can be automated through a CRM. That includes check-ins, scheduling appointments, sending out payment reminders, accepting incoming communication, and storing it for review at a scheduled time.
Whatever you think could be automated, you’ll find options within a good CRM that will let you set that automation up and free your time to invest in new clients o
r speak to clients.
Consider your CRM as your personal assistant who does all of the grunt work you shouldn't have to do.
Analyze Your Sales And Retention Methods
An excellent financial coaching CRM will allow you the following:
To track clients' onboarding
Where and when a client leaves, including the reason or part of the process.
By analyzing your sales and where clients are coming from, you can remove advertising and marketing in areas that aren’t working. If you’re also tracking when a client leaves, you can analyze at the point during the process they dropped out and modify as needed.
Perhaps clients found things too expensive, weren’t getting enough communication or help, or they simply dropped off, and you never heard from them again.
Your financial coaching CRM will help you analyze data, retain clients, and even follow-up with clients that have gone missing without you needing to keep thinking about those lost clients.
Improve Your Client Experience
Poor automation can leave financial coaching clients feeling like you’ve abandoned them with generic information that they can find online. By utilizing a financial coaching CRM, you can fully personalize your communication with clients so that they don’t even know that it’s been automated.
You can include personal information, specific items for each client, and anything else required to give a personalized approach to something you don’t want to do daily personally.
Stay engaged with financial coaching clients and build stronger relationships with them, leading to long-term clients who are happier with your service.
Integrate With Other Tools
Financial coaches use various tools to meet their client's needs, bring in new prospects, and even perform daily business tasks. A CRM allows you to store your information in a single location and then integrate with other systems to use or update that information.
You can integrate with your preferred email that connects back to your CRM so that you’re able to track all communication, whether it happens through the CRM or not.
You’ll be able to integrate with your social media accounts so that lea
ds are connected and stored in your CRM for follow-up, or so that questions or specific requests can go through automation rather than requiring you to respond to leads personally.
Is A Financial Coaching CRM Worth It?
Financial coaching CRMs are necessary for any financial coach looking to build their business and bring in more clients. With a vast range of free financial coaching CRMs available, you select the right one for you, then it’ll be simple and could even consolidate many of your other online tools.
Unless you plan to hire more people to help you with basic tasks or work more hours if you get more customers, you need to find a way to scale your business
, and that is through consolidating your client data and automating as many tasks as you can.
Your financial coaching CRM should be the primary tool for storing and automating everything with your clients so that the only time you’re working is to meet with and personally discuss things with a client.
Financial coaching CRMs will grow your business, save you time, and allow you to do your job rather than administration tasks.




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